Offer a site map to your users with links that point to the important parts of your site. If the site map is larger than 100 or so links, you may want to break the site map into separate pages.
Try to use text instead of images to display important names, content, or links. The Google crawler doesn't recognize text contained in images.
尽可能使用文本,而不是图片显示重要的名称,内容和链接。GOOGLE的机器人不认识图片中的文字。
Make sure that your TITLE and ALT tags are descriptive and accurate.
保证:页面的TITLE和ALT标记正确的精确描述
Check for broken links and correct HTML.
检查坏链并修正这些HTML错误。
If you decide to use dynamic pages (i.e., the URL contains a '?' character), be aware that not every search engine spider crawls dynamic pages as well as static pages. It helps to keep the parameters short and the number of them small.